Year: 2006

General

Chris at Mashpit

Chris at Mashpit Originally uploaded by RachelC. A still from the live video feed from Mash Pit San Francisco III just appears to be focused on Chris, accompanied by mumbles that only appear to become clear when the conversation turns to how good the audio is 😉 This is the first of a whole load […]

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life

Ethical Hacking course

The Register has an article about the University of Abertay’s Ethical Hacking course. I’m guessing one of the entrance requirements must be to hack their website to find the course guidelines…as I can’t find it in either this year’s or next year’s courses Update: from Professor MacKinnon’s comment, this lack was an oversite and is […]

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General

Policing the Sponsorship…guerilla marketing tactics

Watching bits of the Nederlands – Ivory Coast match on Friday I was surprised at a number of shots of the Dutch fans wearing their underwear. Not thinking too much of it (except I bet some of their mothers had something to say about always wearing good underwear because you never know when you are […]

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marketing

Folgers Coffee in the Morning

Folgers Coffee (something I;ve never heard of before this) have a bright and breezy ad that does make you smile first thing in the morning. Completely wacky, reminiscent of 70’s style musicals. The associated campaign site has some nice little toys, including a Boss tracker, which requires a bunch of you from one office to […]

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General

London Pride and Football

London Pride Originally uploaded by RachelC. Yesterday I ended up in Williamsburg, in a pub watching a match betqween the US and Italy. The bar was pretty full, with everyone I saw watching the football as opposed to a baseball match that was on the other TV in the bar. The groans and cheers were […]

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General

PS3 for Sale

The BBC is reporting that the Sony PS3 is now for sale on play.com for the grand price of 550GBP (I still can’t find the pound sign on this US keyboard). They are selling the 60GB HDD version, with Blu-ray, wifi and HD output. The price is higher than previously predicted and although the release […]

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General

Weather Bugs

I’ve been messing around with the new Windows Live page. I think this currently looks nicer than the Google personal homepage, a lot softer with the colours and better on the eyes. So I have the weather feed on both pages, as a comparison. They obviously come from different sources. Windows has New York raining […]

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marketing

Absolut Bottle search

Absolut do it again. They continuously update their home page to new and fresh things. Their latest is a bottle hunt…finding bottle shapes on a complex graphic in a short time frame. The fastest way to find the bottles is just to random click (very quickly) all over the site and not to actually look […]

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General

RIAA sues…again

From Will Wheaton, it seems that the RIAA has decided that all the people dancing and miming to music on YouTube are breaking the law and need sueing, so they are sending C&D letters to them. None of these videos are being made with the intention of profit (internet fame maybe, but not profit) and […]

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General

MySpace – Essential but not cool

A friend reported an overheard conversation in a New York bar. A women came late to a group of 20 something or others and started to talk about her MySpace profile; immediately the rest of the table all had a go at her for mentioning the service. After a while debting the merits of the […]

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life

Social New York

I finally managed to get an evening that did not involve work last night and caught up with Eric and Chris, both of whom I met at SXSW in March. Amongst the general chit chat and beer, the possibility of organsing Bar Camp NYC 2 was discussed. And lo and behold, Chris has put it […]

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life

Corporate Culture Clashes

As an alcohol company, my previous employer could never refer to drinking to excess in any of its communications and that included all the internal ones. So if we were having a team night out or a party, we would always be invited to have a few drinks…responsibly. An dthis would be followed by all […]

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web stuff

Original Content on You Tube

There’s a lot of stuff on You Tube…much of it still ‘borrowed’ from other places, or poorer quality ‘home’ recordings. Don’t get me wrong, I like a lot of it – it’s funny..or weird..or a great place to find those TV clips that you can’t get on your own TV network. But finding good quality, […]

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General

World Cup Ad with a difference

With all the major (and not so major) advertisers jumping on the World Cup bandwagon, here’s one ad with a difference. It’s not trying to sell you anything, it’s there to make you stop and think about the not so above board boost to the economy that comes along when you get 1000’s of tourists […]

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life

Scoble resigning..makes the news

The buzz over the weekend was all about Scoble resigning and moving to Podtech.net, which still appears to be having a little trouble coping under the load. Today it is being picked up by the mainstream media – here’s a piece on the BBC. Note one major difference in the story – unlike all the […]

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General

Missed opportunities with airports

US airports really miss a trick when it comes to commercial opportunities. The other week the flight back from Chicago was delayed by 2 hours and all the only places to spend money were a couple of bars, a couple of fast food restaurants and a couple of newsagents. If I’d been stuck in Heathrow […]

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General

The Trust in TV Advertising

From the Guardian (free registration required), ITV have published its Corporate Responsibility report. One area it discussed is TV advertising – only 1 in 8 people watching the commercials (that cost 3.4billion GBP per year) agreed with the statement “the commercials shown on ITV are truthful and accurate”. Around half had no opinion and a […]

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fun

666

Love the date..the once in a century opportunity to make poor jokes about the sign of the devil. Although I guess at the last one they did not have such marketing ‘opportunities’ as the release of the remake of The Omen.

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