I’m not sure whether I think this is innovative or downright scary but Big Brother is moving into Second Life.  Check out the trailer, which appears to be the sales pitch for the franchise and does not mention the SL version.
In the virtual version, they are looking for 15 people in 3 time zones who can be online for 8 hours a day during December. At the end of it, the last remaining inhabitant wins a tropical island inworld.  You can follow the who thing in SL and I guess through other media – any profits will go towards a charity chosen by visitors to the world.   Given the following of the show, I’m guessing we’ll see membership increase dramatically. Hopefully the income will include additional hardware to run the world.
I’ve never seen the TV version, so can’t really comment on the potential for this, though I guess it is high. Â However, I’m still not sure it’s April 1 somewhere, it just has that feel.
