Jeff Jarvis is advertising an ad. Or the potential appearance of an ad on his site before it actually reaches the site.
Sometime today (when my webmaster gets off the school bus), a big-ass ad will likely appear atop this page. It’s for a Warner Brothers movie and they came to me, which is cool.
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A different type of advertising for blogs, bringing them closer to the other types of online advertising spaces. I guess that the types of ads will continue get closer to those on ‘standard’ advertising sites, so we;ll soon have to close those annoying ones that cover the content, forcing you to click something.