A nice piece over at Chitika Blog, where Jeremy Wright, President/CEO of B5 Media talks about how the network developed and some lessons learnt. He discusses the 4 key things that could be regarded as the company mission statement:
1. Make our bloggers famous – every chance we got we wanted to promote our bloggers
2. Value community – we honestly felt (and now know) that a strong internal community can make anything happen
3. Focus on great writers and keeping them happy – do this and the rest (traffic, revenue, etc) will happen
4. Build an industry – we’ve believed from day 1 that working with other networks, other owners and building real partnerships and sharing resources was the only way to turn the hodgepodge of networks into a real industry
Meanwhile, Behind the Buzz, the blog I’m writing for B5, has ‘officially’ launched.