LeWeb London: Snapsation

Chris Chabot, Founder & CEO, Snapsation
Chris has been a driving force of the social web for as long as it’s been been around. As a lead engineer on OpenSocial, Developer Advocate for Google on open web standards, and a founding member of the Google+ team, he’s always worked on creating new connections between people through technology. With Snapsation Chris has combined his experience with social, the fascination with the new sharing economy and his love of photography to create new opportunities for the countless talented artists, and people who need high quality imagery.

Leweb London 2013 - Day1 afternoon
Photo by: “Luca Sartoni – http://www.heisenbergmedia.com/”

Excited about this as get to solve a real problem. It’s only when you solve a real problem, will you make a change. So Snapsation is where photographers find people and people find photographers. Is photography dead? (or is it just cameras!) The problem was that few people had devices..and fewer knew how to use them. But now photography is really living – but the devices is the phone. And it’s everyone, not just the few.

As a society, there is so much information and we have a poverty of attention – photos are quick to digest.  Images are an effective way of communicating. people who use photography are visual story telling. Visual,, rather than texting. Much richer communication. The society is becoming more visual. If you have a business, a restaurant, you need great photos on your website. The impact is incredible.

There is no common language between photographers and people. They don’t do visual sites, they don’t do prices. Everything about finding a professional is difficult. The amount of friction to get to the incredible hard. And there are lots of great photogs who want to find customers.  But may not have the full business knowledge to find customers.

So this is what snapsation is. The market place for photographers.  (note, there’s nothing in the UK at the moment)  (he gave a demo of the market place site). You can define service requirements, and what you are wanting to do and do the payment.  It helps you to market yourself, gives you ideas, how to prepare your portfolio.

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