Podcasting: Bubble or Mainstream

No-one is sure. At the same time as the term “Podcast” (digital recording of a radio broadcast made available on the internet for downloading to a personal audio player) enters the Oxford Dictionary of English, its demise is already being predicted. Forrester Research Analyst Ted Schadler is expecting a boom and then a long tail off, as only the most valuable ‘casts are left. This comes on the same day as Adam Curry’s Podshow Inc receives $8.85 Million in funding

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