Keep it simple

I don’t really use a mobile phone too much; it’s provided, and paid for, by my employer and is really a basic model from Nokia whose only real functions are texting and calls. So I look at the ever increasing market of phones that do everything and wish I could get mine updated (and I could go and get my own phone, but I’ve got other things to spend my money on when I have a phone that works). But not everyone wants the gadgets and gizmos. Vodaphone are launching 2 new models that are very simple – calls and texts only – in response to customer calls. (via BBC). I agree with this – sometimes all you will ever need is the ability to make calls

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